ADHD

ADHD  is a visual experiment that explores the possibilities of the variable fonts and dynamic grid inspired by the research of Armin Hoffmann. The whole family is based on 4 compatible masters, with a geometric and modular typeface as their base. With interpolation, each letter morphs into an expressive form, making ADHD a living tool that allows the creation of dynamic visual identities. The project was realised under the creative direction of Mateusz Machalski, supported by Magdalena Geściak, Weronika Kanigowska, Małgorzata Bartosik and Borys Kosmynka.