Custom Fonts
Best when typography needs to become a permanent part of your brand system.
A custom font is a typeface created specifically for your brand. It gives your communication a distinctive typographic voice that can be used across your brand's touchpoints.
Custom typeface
Letterforms tailored to your brand, reflecting its values, personality, and giving your written communication its own typographic voice.
Font files
Ready-to-use font type system prepared for the applications and platforms covered by the project, including the technical adjustments needed for consistent spacing and performance.
Licence
Depending on the contract, the licence can cover all your current needs or be unlimited, ensuring any future expansions will not require extensions.
Font specimen and specification
A document presenting the complete typeface, its character set, styles and key features, bundled with a set of guidelines and best practices on how to implement it.
Deliverables
All agreed-upon font formats (OTF, TTF, WOFF2), documentation (specimen, specification, presentations from the process) and technical support.
- Build recognition over time
- Every use reinforces a typographic language created specifically for your brand.
- Design around real brand needs
- Instead of adapting your communication to the limits of an existing font, the typeface can be built around the languages, formats and applications you actually use.
- Create one system for different teams and applications
- A defined type family reduces the need for substitutions and one-off typographic decisions as the brand grows.
- Keep control of future use
- Licensing can be structured around current needs or future expansion, depending on the project.
How long it takes
Typically 4–6 weeks, depending on the scope of the project.
Pricing
The price depends on how extensive the typeface needs to be – including the number of weights and styles and the languages or writing systems it needs to support, such as Latin, Cyrillic or Greek.
Custom Font and Logo Redesign for Żywiec Brand.
Touchideas' rebranding of Żywiec includes a new custom font and lettering for the logo, embodying the brand's mountain roots and refreshing beer flavor, while offering a cohesive and unique brand identity.
Tyskie Custom Font
Tyskie Beer, a prominent Polish lager, is renowned for its rich history and distinctive taste that has made it a favorite among beer enthusiasts worldwide.
Allegro Brands: custom typeface
Allegro, a leading e-commerce platform in Poland, offers an extensive selection of products and user-friendly experience, cementing its position as a key player in the Polish online shopping landscape.